Frequently asked questions.
What does The Cooperative Agency do?
We’re a full-service marketing and sales systems consultancy specializing in automotive dealerships. From outsourced CTO and Marketing Director services to custom content creation, vendor coordination, and co-op management — we help you streamline operations and drive more sales, all for less than the cost of a single full-time employee.
How is The Cooperative different from traditional automotive marketing agencies?
Most agencies are bloated, slow, and rely on templated, cookie-cutter content. We’re fast, local, and laser-focused on custom content that actually connects with your customers. You’ll never get generic stock photos or recycled ad copy from us. We build everything from scratch — tailored to your brand, your team, and your market.
Can you help with manufacturer co-op claims?
Yes — every service we provide is structured to maximize co-op eligibility. We tailor your strategy, creative, and deployment with OEM compliance in mind and even help submit your claims. You keep your brand voice and get reimbursed.
What’s your turnaround time on campaigns and creative?
Fast. While traditional agencies can take weeks, we deploy within hours when needed — especially for sales events, incentives, and urgent updates. Our creative is built and managed in-house so there’s no middleman delay.
Do you manage social media for dealerships?
Absolutely. We handle everything — including:
Local photo and video shoots
Reels and short-form video content
Strategic scheduling around promotions
OEM-aligned messaging
Consistent multi-platform branding
We ensure your social channels stay engaging, on-brand, and up to date.
What kind of content do you produce?
We produce everything from:
Localized photography and video
Reels and walkarounds
OEM-compliant graphics
Google Business updates
Website creative
Ad platform assets
All of it customized to your dealership, your community, and your goals.
Can you help fix lead and CRM issues?
Yes. We’re not just marketers — we’re systems people. We diagnose and resolve issues with lead flow, CRM setup, follow-up processes, and more. No more leads slipping through the cracks.
Can you manage all our vendors?
That’s one of our specialties. We simplify the chaos by becoming your single point of contact. We coordinate with all vendors, eliminate redundancies, and streamline communications so your systems actually work together.
Are your services eligible for co-op reimbursement?
Yes, most of them are. We work with you and your OEM to maximize your eligibility and tailor creative to fit brand guidelines. Many clients claim back 50% to 100% of our service costs.
Where do you provide services?
We work with dealerships in the southern region, but we pride ourselves on keeping it local. That means boots-on-the-ground content creation, regionalized strategies, and service that’s fast, familiar, and flexible.
What types of dealers do you work with?
We’ve worked with premium and luxury brands including Audi, BMW, and multi-location auto groups — but our model scales across all rooftops. Whether you’re a single-point store or part of a group, we build systems that flex to fit your needs.
Do you only work with automotive dealerships?
While the automotive space is our specialty, we absolutely work with other industries as well. Our systems-driven approach to content, marketing, and vendor management applies just as powerfully to other verticals.
We’re currently expanding our services to support:
Small business startups – website and brand consulting, go-to-market strategy, and systems setup
Restaurants – website builds, menu content, photography, and full-platform social media management
We’re excited to bring the same level of creativity and operational clarity to these growing segments. More info is coming soon — stay tuned or reach out if you’d like early access.